Accenture has announced a strategic investment in GoUpscale, a Singapore-based content engagement technology firm, through Accenture Ventures. GoUpscale specializes in enhancing client engagement for wealth management companies by transforming traditional financial materials into dynamic digital experiences.
As the wealth management industry rapidly evolves, firms in Asia are aiming to nearly double their assets under management (AUM) to approximately US$260 trillion by 2026. Relationship managers are expected to contribute to 95% of that growth, highlighting the increasing need for digital, personalized client interactions.
GoUpscale’s AI-powered technology modernizes outdated content like brochures, fact sheets, and reports turning them into interactive tools that capture attention and strengthen client relationships. The platform empowers relationship managers to deliver meaningful, customized experiences without driving up costs.
“Virtual engagement is critical for today’s digitally native clients,” said David Wilson, who leads Accenture’s wealth management practice in Asia. “GoUpscale enables firms to deliver human-centric experiences that scale efficiently.”
Dominic Gamble, CEO and co-founder of GoUpscale, commented, “Accenture’s investment helps us further develop our AI capabilities and expand our global reach. We’re excited to support more firms as they evolve their engagement strategies.”
Through this partnership, GoUpscale will benefit from Accenture’s extensive experience in generative AI, data, and wealth management. Accenture research suggests that effective digital content strategies can drive a 6–8% increase in annual revenue for wealth firms—potentially adding tens of millions of dollars.
“Generative AI is transforming how content is created and delivered,” said Tom Lounibos, global lead at Accenture Ventures. “GoUpscale has the potential to revolutionize the way wealth managers build trust and share insights with clients.”
GoUpscale will also join Project Spotlight, Accenture Ventures’ accelerator for AI and data startups. This will provide access to deep industry knowledge and enterprise connections, helping scale GoUpscale’s innovative solutions.
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